When a brand requests a “Beginner Kit,” the factory¡¯s goal is to maximize versatility while minimizing the “intimidation factor.” A successful starter kit isn’t just a collection of tools; it¡¯s a curated system designed for ease of use.
The Strategy of Multi-Functionality
Factories recommend “Hybrid Shapes” for beginners:
The Angled Face Brush: Instead of separate contour and blush brushes, an angled brush can do both.
The Tapered Blending Brush: This single eye brush is designed to both apply color and blend it out, reducing the number of tools a novice needs to learn.
The Spoolie-Angle Duo: Combining the brow brush and the lash comb into one tool simplifies the routine.
Educational Design Features
Suppliers can add value by incorporating “Visual Cues” into the tool design. For example:
Handle Labeling: Hot-stamping the function (e.g., “BLEND,” “BUFF,” “LINE”) directly onto the handle via laser engraving.
Color-Coded Bristles: Using different colored tips to indicate which brush is for “Dark Colors” vs. “Light Colors,” helping beginners avoid muddying their makeup.
Ergonomic Thumb Rests: Molding the handle with a subtle “flat spot” to show the user exactly where to hold the tool for maximum control.